As OEMs increasingly focus on lifetime customer value, the residual value of devices has become an important concern.
At Telus we see the impact the secondary market can have on a device at the point of purchase. By working with manufacturers to manage residual value curves responsibly, Telus ensures that the secondary market is a positive lever for their brand, protecting their primary market and ASPs.
Residual value is at the heart of what we do, and the value we bring to our clients. As you create product ecosystems and retail experiences, we ensure that your inventory provides you with maximum value, today and tomorrow. After almost twenty years leading the secondary market, we have an unparalleled network of channel partners worldwide, providing access to and understanding of a vital part of the market.
Whether we’re working with your end-of-life devices to provide a profitable and responsible redistribution, or assisting with your in-store trade-in program, constant care is taken to protect the residual value of your devices. The benefits are significant – from cost-reduction to the ability to build finance and leasing programs at a lower monthly cost, contributing to customer retention and acquisition.
Our scale and reach enables us to work with a broad range of products, from warranty returns and demo stock to brand new devices. That means we can place our stock in the right place, at the right time, to protect residual value and build brand loyalty.
sell your products where they will bring the most value. We capitalize on demand all over the world and find markets other distributors can’t.
Focusing on residual value requires long-tern partnerships.
Recover and retain maximum value for distressed inventory, whether it’s unsold or returned.
